A very feasible model, indeed
Economy for the Common Good is far more practical and feasible than its somewhat utopian name may suggest. It is not about building castles in the air, it is a really well thought out and down-to-Earth model. Short and plain:
Do you want to produce goods and services flouting labour rights or polluting our planet? No problem: go ahead.
Do you want to sell your products or services in our market, too? All right, just do it.
Just one thing: we will tax your products 20 times higher than any other respectful products, so yours will be way more expensive on the market. Besides by means of a code (similar to a colour barcode), consumers will be able to see at a glance to what extent each product respects a series of ethical and environmental principles.
Isn’t your company transparent? Well, you can’t sell your products or services on our market. Sorry, mate!
Thus, if you want to make a profit, you will necessarily increase the common good in the process.
Result: if these are the new rules of the game, any entrepreneur, no matter how unscrupulous they are, will be willing to comply with the new legal framework so that their products and services are competitive on the market. It is a system that rewards the good businessperson and punishes predators, with the aim of benefiting the whole community. You can get rich, of course, but the only way to achieve it is by making a positive contribution. Economy for the Common Good calls for reevaluating economic relations by, for example, putting limits on financial speculation and encouraging companies to produce socially-responsible products.
So Economy of the Common Good is about changing the rules of the game, not the entire system. It is feasible because it only depends on political will.
So, at the end of the day, It is a model that juggles the legitimate aspiration to prosper and environmental awareness around to fit all human needs in. Furthermore, both liberals and left-wingers could agree upon such principles. How good can you have it?